Now, all of those books except one (to my mind) are either:
1) widely cited on this blog through links in the entries (like The Mating Mind).
2) widely known (like The Blank Slate).
3) obviously topical in relation to particular interests of bloggers (like The g Factor).
The great exception to me is Survival of the Prettiest : The Science of Beauty. This book is consistently one of the top click-throughs. Why? I would assume that the topic is appealing to people, even in the context of book lovers, looks & sex are still a priority.