the "cost" of quitting
I'm quite the caffeine addict, so I never like to read articles
touting its unhealthiness:
People who consume caffeine may experience an increase in blood pressure, feel more stressed and produce more stress hormones than on days when they opt for decaf, US researchers report.
However, the more irritating part of the article comes at the end:
Cutting out caffeine "doesn't cost a thing, and it may make you feel better. So it's worth a try," Lane advised.
Only someone who has never experienced the joy of a good cup of caffeinated coffee could claim that giving it up was costless. Or perhaps he's confusing
cost and
monetary cost.
Using that logic, why not tell smokers: "Cutting out nicotine doesn't cost a thing, and it may make you feel better. Go for it!"